Client's Checklist for a Video Brief
A well-crafted brief is our roadmap to a successful video, ensuring that your ideas are understood, your goals are met, and your final product resonates with your intended audience.
Here are some things to thinking about when creating a video brief.
Define Your Vision and Objectives 🎯
What is the purpose of the video?
What do you want to achieve with this video?
Add a Call-to-action in the end of the video. Ex. Visit this page or download now.
Identify Your Audience 👥
Who is your target audience?
What will get them interested in what you want to say?
Outline Key Messages and Story Points 💬
List the essential messages, key story beats, or critical information that the video must convey.
Provide Brand Guidelines 📚
Share any existing brand guidelines (colors, logos, tone).
What company jargons, terms do you use?
Share Creative Preferences 🎨
Note any preferred styles or inspirations.
Include examples of videos you like.
Specify Budget and Logistics 💼
What is your budget range?
Are there any specific deadlines?
Additional Notes or Requests ✍️
Add any other specific requirements or considerations, like a special guidelines specific to your company.
Role of the Three Spheres
After receiving the brief, our role is to bring your video to production.We can help you with:
Break down and plan out the project
Manage all aspects of production from scripting and filming to editing and final touches.
Here's a briefing form we use to understand our client’s video needs.
Although it can be quite technical, especially for first-timers, we're here to guide you through every step. We'll clarify and brainstorm with you to ensure that we fully grasp your vision and accurately tell your brand story.
Sample Briefing Form
Need to get started on your video project? Book a discovery meeting with Three Spheres now. Let's turn your ideas into an impactful Brand Story video. Click here to schedule a meeting!
